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April thirteenthChancesofwinningmegamillionsA reporter from the Daily Business News learned from BMWYY > BMW Group officials that BMW Group Chairman Ziptze will visit China with German Chancellor Schultz and a delegation of entrepreneurs.

According to Xinhua News Agency, German Chancellor Schultz will pay an official visit to China from April 14 to April 16.

In Chipze's view, BMW Group has been rooted in China for 30 years, and its development has benefited from free trade between Germany and China's high-level policy of opening up to the outside world. "this year coincides with the 10th anniversary of the establishment of an all-round strategic partnership between Germany and China, and I am deeply honored to once again accompany Prime Minister Schultz on his visit to China. We are full of confidence in the future of the Chinese market, firmly continue to invest in China, and make greater contributions to deepening Sino-German cooperation. " Ziptze said.

According to official data, the cumulative investment of BMW Group in Shenyang production base has reached about 105 billion yuan since 2010. In 2023, the BMW Group sold about 82% in the Chinese market.Chancesofwinningmegamillions490, 000 BMW and MINI cars, up 4.2% from the same period last year, topping the domestic luxury car market. Among them, the annual delivery of BMW pure electric vehicles is about 100000, an increase of more than 1.3 times compared with the same period last year.

Chipze pointed out that the successful development of BMW Group in China is closely related to China's vigorous economic development and social progress over the past 30 years. "over the past 30 years, BMW Group has always insisted that 'home is in China'. It is not only committed to making sustained contributions to China's economic growth, but also deeply involved in technological innovation and social and cultural development." Chipze believes that at present, it is all the more necessary to strengthen international cooperation, promote smooth trade, promote growth, seek prosperity, and expand employment.

He further said that the BMW Group has always believed that cooperation creates prosperity and growth. The successful development of BMW Group in China is a model of long-term win-win cooperation between China and Germany, and cross-border cooperation should become a key force to meet current and future challenges.

So far, BMW Group has established the largest and most complete R & D network outside Germany in China. The four major R & D and innovation bases are located in Beijing, Shanghai, Shenyang and Nanjing, respectively. It has the automobile full-process R & D function and the full-stack intelligent network connection automobile software development capability. The number of BMW's R & D team in China has tripled in the past three years and now has more than 3000 R & D and digital talents.

It is worth noting that since the "two sessions" this year, "new quality productivity" has become a hot word. The BMW Group believes that the development of new productive forces provides a broad space for further deepening cooperation between Germany and China, which covers many key areas such as green development, industrial upgrading and digital innovation. These happen to coincide with the core strategy of BMW Group's transformation to the field of electrification, digitization and sustainable circulation.

However, Chipze stressed that "Green development is not a way to go alone, it requires everyone to go side by side." China and Germany uphold this common belief, and green development has become a new opportunity for the two sides to further expand cooperation. BMW Group is committed to promoting low-carbon emission reduction in the whole value chain, advocating circular transformation, and creating green productivity with partners.

Based on this, at present, BMW is working with Chinese partners of more than 450 Chinese suppliers and more than 600 dealers to achieve carbon reduction in the whole industry chain and actively promote the application of circular economy in the automobile industry. At the same time, as an important part of the sustainable development strategy, BMW Group is also strengthening its investment in corporate social responsibility and recently announced that it will cooperate with the Chinese and Foreign Cultural Exchange Center of the Ministry of Culture and Tourism to launch a project to protect the World Heritage of the Grand Canal.

In addition, in industrial upgrading, a key area of win-win cooperation between China and Germany, BMW is not only pursuing higher efficiency and higher quality of the production system, but also driving the industry to carry out technological innovation and industrial upgrading. Up to now, BMW Shenyang production base has widely used cutting-edge digital technologies such as artificial intelligence (AI), virtualization and big data.

"China is the future and the largest market for BMW Group in the world. Our continued success in China is inseparable from the continuous growth and development of our footprint in China. " Based on this prediction, Chipze reiterated that BMW will strengthen its strategy in China and continue to dig deep into the Chinese market.